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The Book
MEGABOERE by Wynand Dreyer not only offers interesting profiles on established and emerging farmers with exceptional entrepreneurial spirit; he tries to unravel the recipe for success that enables modern farmers to utilise the soil in a sustainable way.
MEGABOERE is available online and at bookstores nationwide.
THE MEGA FARMERS
MegaFarmer noun. 1 visionary individual 2 idealist 3 entrepreneur 4 non-conformist
Initiative, Creativity and Entrepreneurship.
These are the qualities that make South Africa's largest farmers successful. They are the MegaFarmers.
MegaFarmers is an agribusiness programme with a personal touch. In each of the thirteen episodes, the presenter introduces the viewer to one of the biggest farmers in the country and finds out first hand what makes them successful. The series examines the biggest agricultural challenges and discover what solutions the country's super farmers offer.
Today's farmers need to be experts in various fields and issues ranged from personal leadership skills to land reform, water issues, new technology, food security, BEE, the environment and exports - all matters affecting food supply in the country. These businessmen and woman love the land and have managed to establish themselves internationally.
The farmers all represent different agricultural sectors from all over South Africa.
MegaFarmers introduces the celebrity personalities of South African agriculture to the viewer.
The sixth season of Absa MegaBoere was broadcast on KykNET from October to December 2020.